The Chainsmokers - "Memories" Presave
We continue to launch a growing number of pre-save campaigns for our music label partners. This one for Columbia Records duo The Chainsmokers can be found at http://presave.columbiarecords.com/thechainsmokers/
This particular deployment sits on Sony Music's DeSMon hosting platform and integrates with their Sales Force CRM system. See more about how it works here.
Zara Larsson Presave Spotify
This activation allows users to connect on Spotify to follow an artist and "pre-save" upcoming album on Spotify. What this means is that once the album is available for streaming, it will automatically get added to both their Spotify library plus a Spotify playlist. This activation can be used as a standalone or easily combined with a sweepstakes element. Pre-save is also available for Deezer. See more about it here.
Steven Malcolm Spotify Pre-Save
This activation allows Steven Malcolm's fans to connect on Spotify to follow their favorite artist and "pre-save" his upcoming album on Spotify. What this means is that once the album is available for streaming, it will automatically get added to both their Spotify library plus a Spotify playlist which can be a brand new one (with specific name) or one that is already created. View more about this campaign here.
Demon Hunter - "Outlive" Spotify Pre-Save
This simple and straight-forward campaign enables the user to pre-save the "Outlive" album from Demon Hunter in only one step. By simply hitting the "Follow on Spotify" button, the user follows the band and has the album stored in his/her Spotify library as soon as it is available. See more about the campaign here.
Yo Gotti - White Friday Pre-Save to Spotify Campaign
Yo Gotti fans were invited to connect on Spotify to pre-save the artist's new album, "White Friday". They automatically follow the artist as part of the process, they are able to specify where to save the pre-release album (if information is not provided, default settings are used), and whether or not they would like to receive an email notification. View post for more info on this campaign.
David Dunn - Yellow Balloons Pre-Save to Spotify Campaign
This new activation allows David Dunn's fans to connect on Spotify to follow their favorite artist and "pre-save" his upcoming album, "Yellow Balloons" on Spotify. What this means is that once the album is available for streaming, it will automatically get added to both their Spotify library plus a Spotify playlist. View more about this campaign here.
Nicky Jam - Fenix Pre-Save to Spotify Campaign
We created a similar Spotify campaign to mark the upcoming release of Nicky Jam's album, "Fenix". Available in English and Spanish, the application enabled fans to pre-save the album simply by connecting on Spotify and following their favorite artist. Once the album is launched, it will be automatically added to the selected playlist. See more of this campaign here.
Nicky Jam - Fenix Pre-Save to Spotify & Deezer Campaign
Deezer users could also pre-save Nicky Jam's upcoming album. Given the fact that Deezer presents similar features to those offered by Spotify, we created an activation which offered both Spotify and Deezer support. Fans could connect on Deezer or Spotify and select a playlist (an existent or a new one) where the album should be added when available. See more about this campaign here.
Brantley Gilbert Pre-Save Spotify
Brantley Gilbert's new album is available for pre-save on Spotify too. Fans are invited to connect on Spotify in order to follow the artist and receive immediate access to his latest album, once it is launched. The users add the album to a pre-existent playlist or create a new one, so they can put "The Devil Don't Sleep" on repeat. See more about this activation here.
Spotify Presave Campaign Resources
- The Pre-Save for Spotify Platform and Solutions
- Pre-save for Spotify Options, Strategies and Approaches